The Best In Class Dealership Award recognizes powersports dealerships that have demonstrated exceptional performance across key areas of the business, including sales, service, leadership, customer experience, and community involvement over the past 12 months. These awards highlight dealers that have

achieved measurable results while maintaining disciplined operations and a strong focus on long-term sustainability. Best In Class recipients represent a broad range of dealership sizes and markets, each setting a benchmark for excellence and serving as models for success within the powersports industry.

AMS DUCATI DALLAS DALLAS, TEXAS

Category: Marketing Advanced Motor Sports Ducati Dallas has transformed a historic Dallas honky-tonk into a destination dealership for Italian motorcycle enthusiasts. Under the ownership

of former racer Jeff Nash, the store blends modern Ducati models with meticulously restored classics, creating a showroom experience unlike any other. General Manager Marty Scribner leads a strong digital strategy, producing educational and engaging social media content across multiple platforms. These efforts have driven exceptional engagement and led AMS Ducati Dallas to sell more parts, accessories, and apparel than the rest of the Ducati dealer network combined, making AMS Ducati Dallas a clear Best In Class marketing leader.

CHOPPER POWERSPORTS FRIDLEY, MINNESOTA

Category: Finance & Insurance Chopper Powersports sets a high standard for ethical, results-driven F & I operations. The dealership consistently exceeds industry benchmarks in profitability, compliance, and customer satisfaction while maintaining transparency throughout the buying process. Their F & I department balances strong performance with customer-first values, ensuring every transaction builds trust and long-term loyalty. This disciplined approach has made F & I a core pillar of the dealership’ s success and positioned Chopper Powersports as a Best In Class example of how strong financial performance and customer care can go hand in hand.