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Powersports Business • January 2026 • 23

Triumph Motorcycles’ latest product release includes new additions to two different segments: The all new 400cc retro- styled Tracker 400 and Thruxton 400 strengthen Triumph’ s appeal to entrylevel and lifestyle buyers, while the Tiger Sport 800 Tour adds a fully equipped sport- touring option for riders seeking performance with long- distance comfort.

NEW 400CC MODELS BUILD ON GLOBAL SUCCESS

Following the strong global performance of the Speed 400 and Scrambler 400 X, Triumph is leveraging the platform with two style- driven additions aimed at younger riders and first- time premium buyers.

Both the Tracker 400 and Thruxton 400 feature the latest evolution of Triumph’ s 398cc TR- Series engine, now producing 42 hp at 9,000 rpm with a higher rev limit and a 5 % increase in peak power. Peak torque remains at 27.7 ft- lb, with 80 % available from 3,000 rpm, delivering accessible performance across real- world riding conditions.

“ The Speed 400 and Scrambler 400 X have been a global hit, winning multiple awards and driving record sales,” says Paul Stroud, Triumph chief commercial officer.“ These bikes have brought more younger riders and more women into the Triumph family than ever before.”

Left: The Thruxton 400 reintroduces Triumph’ s iconic cafe racer silhouette in an accessible displacement, while the Tracker 400 brings flat track styling to the street with wide handlebars, repositioned footpegs, and a dedicated chassis tuned for agile handling.( Photos: Triumph Motorcycles)

TRACKER 400: FLAT TRACK INFLUENCE

The Tracker 400 brings flat track styling to the street with wide handlebars, repositioned footpegs, and a dedicated chassis tuned for agile handling. Design elements include a seat cowl, number boards, boxy fuel tank, fly screen, and newly styled wheels wrapped in Pirelli MT60 RS tires.

Technology features include ride- by- wire throttle, torque- assist clutch, switchable traction control, and ABS. Instrumentation pairs a single- dial analog speedometer with a digital tachometer to maintain a clean, retro aesthetic.

The Tracker 400 will be available in Racing Yellow, Phantom Black, and Aluminum Silver Gloss, with MSRP starting at $ 5,995. Dealer arrivals are expected in April.

THRUXTON 400 REVIVES A CLASSIC NAMEPLATE

The Thruxton 400 reintroduces Triumph’ s iconic cafe racer silhouette in an accessible displacement. Clip- on handlebars, rearset footpegs, and refined suspension deliver a sportier riding position, while a new fairing integrates a round LED headlight and bar- end mirrors.

The minimalist rear design, upswept sport silencer, and cast aluminum wheels reinforce its premium positioning. Like the Tracker, it includes ride- by- wire throttle, switchable traction control, torque- assist clutch, ABS, USB- C charging, and Pirelli Diablo Rosso IV tires.

The Thruxton 400 starts at $ 6,295 and will arrive in dealerships beginning in

March. It will be offered in Carnival Red, Pearl Metallic White with Storm Grey, and Metallic Racing Yellow.

TRIUMPH TARGETS THE SPORT- TOURING SEGMENT

For the more thrill-seeking and long-distance riders, Triumph is introducing the Tiger Sport 800 Tour, a fully equipped adventure sport- tourer designed to blend performance riding with long- distance capability.

Powered by an 800cc triple engine producing 114 hp at 10,750 rpm, the Tiger Sport 800 Tour delivers strong mid- range performance, with 90 % of torque available throughout the rev range. Touring enhancements over the standard Tiger Sport 800

See Triumph, Page 25

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