16 • October 2025 • Powersports Business
PWC / MARINE www. PowersportsBusiness. com
Yamaha WaterCraft marks 40 years of jet power with bold new launches
Yamaha WaterCraft is celebrating 40 years of jet propulsion innovation with two major product debuts: The CrossWave, an all- new category of WaveRunner, and the Yamaha 295 Series, the company’ s largest and most luxurious boats ever.
The CrossWave represents a new direction for Yamaha in the personal watercraft market. Measuring nearly 13 feet in length and 67 inches wide, it is significantly larger than a traditional WaveRunner and designed for fishing, cruising, and adventure.
The CrossWave is the first PWC to feature a full walkaround deck, offering 360− degree mobility and wide-open space from bow to stern. Oversized footwells, removable seating for up to four passengers, and more than 80 gallons of storage capacity give it utility and versatility far beyond a conventional PWC.
The model also introduces several industry firsts. It comes pre- wired for a Group 24 marine battery, allowing riders to power trolling motors, lighting systems, and other electronics. Yamaha has adapted its cleanout port technology from jet boats, giving CrossWave riders the ability to clear debris without entering the water.
At the helm, the unit features a floating console with dual touchscreens— a 7− inch Connext display paired with a 7− inch Simrad NSX chartplotter and fishfinder. Integrated Bluetooth footwell speakers are standard, and owners can expand the system for a full onboard entertainment setup.
Powering the CrossWave is Yamaha’ s 1.9L High Output Marine Engine, the largest displacement engine in the PWC industry. Every CrossWave will be sold as a complete package, including a custom- fit Yamaha trailer and a 52− liter cooler. Yamaha plans to bring the CrossWave to dealerships in the spring of 2026, with pricing to be announced closer to launch. Alongside the new PWC, Yamaha is also entering the 28− to 30− foot day cruiser market with the launch of the 295 Series. At
The CrossWave is the first PWC to feature a full walkaround deck, offering 360-degree mobility and wide, open space from bow to stern.( Photos: Yamaha Watercraft)
29 feet, 5 inches long with a 9− foot beam, the 295 Series is Yamaha’ s largest boat line to date and is positioned for buyers who want big- water capability, comfort, and luxury without the complications of traditional day cruisers.
Performance comes from twin 1.8L SVHO supercharged engines producing a combined 500 horsepower, paired with a 110− gallon fuel tank for long- range cruising. The lineup includes three models: the
295SE, priced at $ 194,999; the joystickequipped 295SD, at $ 204,999; and the surfready 295XD, featuring ballast and wake features, at $ 219,999. All three will arrive in dealerships in January 2026.
Yamaha General Manager Bryan Seti emphasized the significance of the milestone:“ From a bold idea in 1986 to a billion- dollar marine business today, our journey has always been about pushing boundaries,” Seti says.“ With
See Yamaha, Page 17