Powersports Business May 2026 | Electric

Honda’s e-motorcycle takes home gold at iF Design Awards

Honda announced its WN7 electric motorcycle won the Gold Award for Product Design at this year’s iF Design Awards, marking
the first time a Honda product has taken home top honors at the prestigious design competition. 

As the first Honda electric naked model in its “Fun” category, Honda says its WN7 was designed to represent part of the OEM’s initiative toward carbon neutrality. 

The WN7 adopted a frameless structure, with the battery case functioning as the body frame, contributing to its lightweight body. Moreover, the Honda WN7 features a maximum output of 50 kW, equivalent to a 600cc internal combustion engine, and a maximum torque of 100 Nm, comparable to a 1000cc class internal combustion engine. Honda says this ensures a powerful yet composed performance both in stop-and-go city riding and cruising on open roads. 

“The Honda WN7 was able to win the Gold Award in the Product Design discipline of the world-renowned iF Design Award,” says Toshinobu Minami, managing director and chief operating officer for Honda R&D Design Center. “We believe that this is the result of the jury’s understanding of the new value befitting the era of electrification from the perspective of both functionality and design.” 

Key design features 

Aiming to “refine functionality and realize the essence of motorcycle design,” the design features seamless and smooth surfacing when it meets the rider, while combining a distinctive and powerful silhouette. The headlight features a horizontal bar design, and the color styling features a black-based body, accented by gold component parts. 

iF Gold statement 

“The Honda WN7 electric motorcycle combines classic motorbike DNA with a confident electric identity,” the iF jury said in a statement “It respects Honda’s legacy while embracing clean-energy aesthetics. The synthesis feels authentic, not forced, resulting in a unique design that is more than the sum of its parts.”   


Segway launches MUXI utility e-bike through dealer network

Segway has officially rolled out its new MUXI electric bike in the U.S., giving dealers a fresh entry into the growing utility e-bike segment. 

First unveiled at CES, the short-tail MUXI (pronounced “moo-shee”) is now available nationwide through authorized Segway dealers, as well as online via the company’s direct-to-consumer platform with dealer fulfillment. Positioned as a compact, multiuse e-bike, MUXI is offered as a selectable Class 1 or Class 2 model and blends cruiser-style comfort with cargo-hauling capability. The bike features a single-speed drivetrain paired with a direct-drive motor, targeting ease of use for a broad range of riders. 

Segway says the model is designed with customization and accessory-driven revenue opportunities in mind for dealers. Available add-ons include a passenger kit, front and middle cargo baskets, fenders and a rearview radar system, allowing retailers to upsell functionality based on customer needs. 

According to Nick Howe, head of e-bikes at Segway, “It blends the laidback comfort of a beach cruiser with the stability of a Dutch cargo bike.” 

Retailing at $1,700, MUXI also integrates the company’s Intelligent Ride System, a suite of connected features designed to enhance security and rider convenience. Highlights include proximity-based locking via AirLock, GPS tracking with Apple Find My compatibility, and a “Lost Mode” that can remotely disable the bike in the event of theft. The system also supports over-the-air updates and app-based ride data tracking. 

On the performance side, the MUXI includes traction control, regenerative braking and hill descent control — features more commonly associated with higher-end electric vehicles — designed to improve stability when carrying passengers or cargo. 

Segway’s push into utility-focused e-bikes reflects continued convergence between micromobility and powersports-adjacent categories, giving dealers another product line that can appeal to urban commuters, recreational riders and light-duty haulers alike.    


Stark Future posts triple-digit Q1 growth, reaches EBITDA profitability

Stark Future has been “on the gas” lately, reporting a breakout Q1-26, delivering 212% year-over-year revenue growth and achieving earnings before Interest, taxes, depreciation, and amortization (EBITDA) profitability for the first time in company history. 

The premium electric motorcycle manufacturer said Q1 revenue increased 312% compared to the same period last year, outperforming internal forecasts and marking a key inflection point as the company scales globally. 

“Year three of production was the year we proved the model,” states Anton Wass, founder and CEO of Stark Future. “Year ten will be when we prove that 99% of all motorcycles sold will be electric by 2035.” 

The results build on a strong 2025, when Stark Future generated €115 million ($135 million USD) in revenue, up 77% year-over-year, and reached profitability in five of the final nine months. 

Company leadership attributed the growth to continued demand across its VARG platform, particularly the recently introduced Stark VARG SM, which is helping expand the brand beyond its off-road roots. 

“Our growth is being driven by real demand and strong product-market fit, not unsustainable losses,” says Wass. “We exceeded our plan and did it profitably, which puts us in a strong position as we continue to scale.” 

Stark’s off-road segment remains a core driver. The company reports its VARG EX is now the best-selling enduro model in key European markets, including Germany, France and Italy. In Germany alone, Stark claimed approximately 50% market share within its first year of availability, with additional markets exceeding 20% share. 

The results signal continued momentum in the premium electric segment, particularly as performance parity with internal combustion models becomes more evident to consumers. 

Beyond topline growth, Stark emphasized the quality of its financial performance. Achieving EBITDA profitability while continuing to invest in R&D, manufacturing and international expansion suggests increasing operational discipline. 

The company is also preparing for further expansion in North America, which it identified as its largest market. Efforts are underway to strengthen dealer support, service infrastructure, parts availability and retail financing programs ahead of broader U.S. growth, according to a statement. 

Looking ahead, Stark Future said it is investing heavily in next-generation battery systems, electric motor development, and connected vehicle technologies, while planning to expand into larger motorcycle segments. The company is also positioning itself for a potential IPO within the next three years, seeking additional capital to fund its next phase of growth.