Women in Beverage 2025 | Page 22

We proudly celebrate the outstanding women recognized by the Beverage Information Group for their leadership, innovation, and impact in the beverage alcohol industry. Cheers to your success and continued influence!
The Cheers Beverage Summit and Beverage Alcohol Retailers Conference are coming to Minneapolis, MN in June! Join us for educational sessions, networking opportunities. and our Women’ s Leadership Breakfast, where you can meet some of our honorees in-person!

2025 WOMEN IN BEVERAGE

A female perspective ensures that our product development, packaging and marketing resonate with both genders and ensures inclusivity. Being a woman also signals that Hugo Bleu ' s brand values are equity and modern thinking.
Do you think the beverage alcohol industry has improved as far as women and gender inclusion in the past five years?
Yes, definitely. More women are entering key roles, with women now occupying globally around 25−30 % of executive positions in the alcohol industry. Even in the beer industry, statistics show that women now comprise about 35 % of the workforce. But there is still much room for improvement as the alcohol industry is still predominantly dominated by men and women often must prove their expertise more than their male counterparts to gain credibility.
What advice do you have for other women looking to get into the beverage alcohol industry?
I would tell her to build a deep product knowledge, to network and build connections, especially with other women who have navigated the same challenges, and to enter every situation with an unyielding confidence.
Don’ t apologize for being a woman! Instead, earn respect and trust by creating meaningful connections at every level of the industry and especially with consumers. Specialize in something you’ re passionate about, support other women and don ' t forget to prioritize your well-being.

WOMEN IN BEVERAGE

We proudly celebrate the outstanding women recognized by the Beverage Information Group for their leadership, innovation, and impact in the beverage alcohol industry. Cheers to your success and continued influence!

The Cheers Beverage Summit and Beverage Alcohol Retailers Conference are coming to Minneapolis, MN in June! Join us for educational sessions, networking opportunities. and our Women’ s Leadership Breakfast, where you can meet some of our honorees in-person!

22 2025 WOMEN IN BEVERAGE