INDUSTRY INSIGHTS

SFMA President Sun Roesslein , CSFM ( left ), and SFMA CEO Laura Simmons , MBA , CAE .

By John Kmitta

“ The chance to serve a second term as president is exciting ,” said Sun Roesslein , CSFM , who is embarking on a rare second year as SFMA President . “ The biggest advantage is to provide continuity in supporting our CEO as she continues to identify growth opportunities and lay the groundwork for the future of SFMA .”

According to Roesslein , 2023 focused mostly on back-of-house investments and process improvements for SFMA , so 2024 can be more outwardly focused .

“ Just due to the timing , a few of us have had the privilege to bridge the gap — working with Kim Heck prior to her retirement , working closely with the headquarters staff in the interim , and now working with Laura as we start the new phase of SFMA ,” said

Roesslein . “ I can bring a little of the past institutional knowledge for reference as we grow into the next phase . Now I get to have a front-row seat to witness how updated systems will support our membership in increasing ways .”

Roesslein is pleased to have the opportunity to work with Laura Simmons , MBA , CAE , who recently completed her first year as SFMA CEO .

“ Laura brought the association management experience SFMA needed when she was first hired , and is learning our membership and profession quickly ,” said Roesslein . “ Helping Laura build a strong foundation in her first year in order to set SFMA up for continued growth has been a fantastic experience . Working together with the passionate board members who represent all segments of membership has really

12 SportsField Management | February 2024 sportsfieldmanagementonline . com