8 • September 2024 • Powersports Business

Denago PowerSports has welcomed Steve Christian to its sales team as regional manager of the Pacific Northwest . Christian is an avid powersports enthusiast with a long history of riding and racing that began at a young age . He competed in amateur motocross , trail riding , and desert poker runs , and he secured his street bike endorsement the day after he turned 16 . He is no stranger to powersports as he joins Denago .

Christian began his career in Harley-Davidson retail sales before moving to OEM powersport wholesale sales , where he worked for BRP , Mahindra , and others . He has been a powersports field rep . for over 20 years and has generated great success , making him the perfect candidate to bring “ The Denago Difference ” to the company ’ s growing dealer body . He resides in Washington and will be responsible for developing and servicing the Denago dealer network in Washington , Oregon , Idaho , Montana , and Wyoming .

Christian can be reached at schristian @ Denagopowersports . com .

HISUN USA announced Zegin Braun as its new national sales manager . Braun brings a wealth of experience from the motorsports and sales industries , including a background in Professional Motocross and Supercross and over a decade as a sports broadcaster covering major events like Arenacross and Monster Truck shows .

“ I am excited about the future of HISUN USA and our commitment to delivering topnotch products and unparalleled customer service ,” Braun comments . “ Together , with our dedicated team , we will continue to innovate and set new standards in the industry .”

With over 15 years in sales at Parts Unlimited and Tucker Powersports and eight years as director of inventory at a leading classic and exotic car consignment brokerage , Braun has demonstrated exceptional skills in both sales and inventory management . For the past year , he has been an integral part of the HISUN USA team as a district sales manager , working closely with the dealer network .

As national sales manager , Braun plans to engage directly with the dealer network , district sales managers ( DSMs ), and business development managers ( BDMs ) to ensure customers receive exceptional products and service . With exciting new products on the way , Braun says he is eager to lead HISUN USA toward further success .

“ We are thrilled to have Zegin step into this vital role ,” says Jamie Cheek , vice president of sales and general manager of HISUN USA . “ His deep understanding of the industry , combined with his proven track record in sales and dealer relations , makes him the perfect fit to lead our national sales efforts . We are confident that under his leadership , HISUN USA will continue to grow and strengthen its market presence .”

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Jim Dowell has been promoted to the newly created national sales and racing program manager role for Bridgestone Motorcycle Products in the U . S . and Canada .

With this promotion , Dowell will lead the sales team and racing efforts . His primary responsibilities will include developing and executing strategic sales plans , growing market share , and optimizing profitability .

Quan Long Sales Manager | Sport Durst Powersports Durham , North Carolina

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Jim Dowell is now the national sales and racing program manager for Bridgestone Motorcycle

Products . Photo courtesy of Bridgestone

Dowell joined Bridgestone nearly six years ago as senior manager of channel sales for Motorcycle Products . During his tenure with the company , Dowell has consistently been recognized for his dedication and performance , even earning the prestigious Bridgestone President ’ s Club Award in 2020 and 2023 for outstanding sales . Dowell will report to Jared Williams , general manager for Bridgestone Motorcycle Products in the USA and Canada .

Before joining Bridgestone , Dowell served as a U . S . Army officer for nearly ten years and ended his military career as a Green Beret at the 5th Special Forces Group . He holds a bachelor ’ s degree in history and international relations from Harvard University . Outside of work , Dowell has been an avid motorcyclist for almost 20 years .