PowerSports Business July 2023 | Page 13

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NEWS

Powersports Business • July 2023 • 13
HOTNEWS
K & N ENGINEERING NAMES CEO K & N Engineering has announced the hire of Craig Scanlon as chief executive officer . With an impressive background in the performance powersports and automotive industry , he brings experience and leadership to the role .
Scanlon has spent more than 20 years immersed in the performance powersports and automotive space . He spent 18 years at Polaris , where he played a pivotal role in building the businesses Polaris RZR and Polaris Ranger brands . His general management roles in both the Off-Road and On-Road divisions , as well as his tenure as the chief marketing officer , contributed significantly to the tremendous growth of Polaris .
During his four years as CEO of Transamerican Auto Parts ( 4 Wheel Parts ), an omni-channel leader in the performance truck and Jeep market , Scanlon spearheaded the successful turnaround and eventual sale of the company .
As the new CEO of K & N Engineering , his key areas of focus will include implementing transformational growth strategies , fostering high-performance teams with a strong culture of accountability and showcasing exceptional business acumen encompassing sales leadership , brands , operations , R & D , and financial management . Scanlon ’ s unwavering commitment to the customer and product development will further enhance K & N Engineering ’ s position in the industry .
Scanlon is a true performance-powersports enthusiast , with a passion for trucks ,
Jeeps , bikes and RZRs . His love for racing , particularly off-road racing , has seen him compete in events like the BITD and SCORE series , culminating in his recent victory at this year ’ s San Felipe 250 .
“ I couldn ’ t be more excited to join K & N ,” Scanlon says . “ Leading this iconic brand and amazing team into its next phase of growth is an amazing opportunity . This role combines two major passions of mine – the performance automotive and powersports aftermarket and growing businesses . K & N is uniquely positioned to grow thanks to the tremendous work of my predecessor , Randy Bays . We are all very thankful for his tenure at the K & N helm and for his future service on our board of directors . Our heritage and brand strength in automotive , along with our innovation in residential and commercial filtration , places K & N in a unique position with a tremendous opportunity to grow .”
Former CEO Randy Bays comments , “ I have spent considerable time with Craig , and he is an excellent fit for K & N Engineering . His leadership skills and extensive experience make this transition seamless for me as I leave the company in such capable hands .”
K & N Engineering extends its sincere gratitude to Randy Bays for his invaluable leadership and dedicated service to K & N Engineering . Over the past 15 months , Bays has played a vital role in driving the business ’ growth efforts and positioning it for future success . The K & N team expresses its deepest appreciation and will continue to benefit from Bays ’ insight as he transitions to a board role .
TAMPA WELCOMES FIRST POWERSPORTS SUPER SHOW THIS NOVEMBER
New to the industry is the Powersports Super Show that will take center stage at the Florida State Fairgrounds in Tampa , Nov . 17 – 19 . The adrenaline-filled extravaganza will include the latest machines , accessories , aftermarket products , wheels , tires , apparel and more . The show is coordinated by Bonnier Events , organizer of the renowned Sand Sports Super Show , Off-Road Expo and 4−Wheel Jamboree .
Whether a passionate off-road enthusiast , a motorcycle aficionado , or a watersports lover , the Powersports Super Show will have something for everyone . Attendees will be able to discover the cutting-edge advancements in the powersports industry as they get up close and personal with the latest ATVs , UTVs , motorcycles , eBikes , personal watercraft , accessories and apparel .
With a lineup of exhibitors and industry-leading brands , the show will offer an extensive array of products , from stateof-the-art machinery to trendy apparel
The first ever Powersports Super Show will give attendees access to the latest machines , accessories , aftermarket products , wheels , tires , and apparel this November . Photo courtesy of
Bonnier Events
and accessories , all under one roof . Attendees will have to opportunity to connect with industry experts and fellow powersports enthusiasts .
“ We at Bonnier Events , are excited to offer the largest powersports show in Florida . Tampa is a perfect fit for our first ever Powersports Super Show and we ’ re excited to see where this event goes in the future ,” says Tim Ramsberger , vice president , marketing and business development for Bonnier Events . “ The Powersports Super Show will showcase all the top-of-the-line equipment and new technologies in the powersports industry , it ’ s a mustattend for all powersports enthusiasts this fall .”
Children under 13 can attend for free and from now until Oct . 1 , discounted tickets can be purchased online . For more information , visit the Powersports Super Show website .