www. PowersportsBusiness. com

Powersports Business • August 2026 • 47

Turn 14 Distribution is expanding its powersports sales team with the appointment of Garrett Comer as outside territory manager for Arizona and California, reinforcing the company’ s continued investment in the powersports aftermarket.

Comer brings decades of personal riding experience and an extensive background in dealership operations to the role. A lifelong off- road enthusiast who has been riding since age five, he will work directly with dealers across Arizona and California to strengthen relationships and support business growth. He will share responsibility for the Southwest territory with fellow outside territory manager Brenden Gill.

Before joining Turn 14, Comer served as a general manager and parts specialist for a large Arizona dealership group. According to the company, he consistently exceeded business goals, doubling projected performance while earning recognition for customer service and dealer support. His experience provides firsthand knowledge of dealership operations and the challenges dealers face in today’ s marketplace.

Comer said he is excited to help grow Turn 14’ s powersports business and build stronger partnerships with dealers throughout the region.

A lifelong off- road enthusiast who has been riding since age five, Garrett Comer will work directly with dealers across Arizona and California to strengthen relationships and support business growth.( Photo: Turn 14 Distribution)

“ My goal is to help dealers navigate challenges and provide practical solutions that help their businesses succeed,” Comer notes.

Matt Bean, Turn 14 Distribution’ s outside territory director, said Comer’ s combination of industry experience and dealer knowledge made him a strong fit for the company’ s expanding powersports division.

“ Garrett Comer brings both the experience and the enthusiasm to further distinguish Turn 14 in the powersports sphere,” Bean says.“ His fluency with powersports, combined with his deep understanding of the dealer- distributor relationship, makes him an extremely valuable asset to the company.”

Turn 14 Distribution has continued to grow its presence in the powersports aftermarket as part of its broader wholesale distribution business. The company supplies aftermarket automotive and powersports parts to dealers nationwide and offers proprietary technology designed to streamline ordering, inventory management and cash flow.

REVER

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This year’ s campaign is presented by Alpinestars, which is pledging $ 1.25 per mile recorded in the challenge, with a total contribution of up to $ 15,000. In addition to serving as the presenting sponsor, Alpinestars will rally additional industry support, with Biltwell committing $ 5,000 through a 50− cent- per- mile donation structure and both Cardo Systems and Pirelli contributing an additional $ 5,000 each toward the initiative.

“ The Million Mile Challenge is built around the simple idea that riders already love to ride, so we’ re giving every mile a greater purpose,” says Bjorn Bredeson, director of marketing and mobile applications at Rever.

As part of its broader commitment, the Comoto Family of Brands, the parent company of Rever, RevZilla, Cycle Gear, J & P Cycles, and Common Tread, says it will donate up to $ 100,000 in sales proceeds while also activating grassroots fundraising efforts.

The annual rider- led campaign unites REVER and Alpinestars to turn miles into funding for childhood brain tumor research and family support through Ride for Kids( Photo: REVER)

Participation in the Rever Million Mile Challenge is free and open to all riders. Participants can join and track their miles through the Rever app. For more information about the Pediatric Brain Tumor Foundation, visit curethekids. org.