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Powersports Business • August 2024 • 17

For 2025 , Honda brings back the Rubicon 4X4 , Pioneer 520 side-by-side , Foreman Rubicon , Foreman 4 × 4 , and Rancher .

“ At Honda , we take great pride in offering a versatile range of ATVs and side-by-sides that appeal to a wide variety of four-wheel enthusiasts ,” says Colin Miller , manager of public relations at American Honda . “ This product announcement is a perfect example , comprising Honda ’ s largest ATV and smallest side-byside . For the veteran ATV rider , the Rubicon 4 × 4 Automatic delivers plenty of power and torque , but without sacrificing comfort . Meanwhile , the Pioneer 520 side-by-side — now available in new colors — is maneuverable and very user-friendly , yet still tough enough to tackle anything owners can throw at it .”

RUBICON 4X4 Updated and renamed for 2024 , the Rubicon 4X4 Automatic remains Honda ’ s largestdisplacement ATV . It is powered by the same engine that ’ s in the Pioneer 700 side-by-side and boasts fresh styling thanks to a new grille ,

The 2025 Honda Pioneer 520 is offered in three new colors , including

TrueTimber Atera Camo .

The Rubicon 4X4 Automatic ( formerly the Rincon ) remains

Honda ’ s largest-displacement ATV . Photos courtesy of Honda

bodywork , meter , wheels , and more . Its longtravel , independent rear suspension makes it a great option for recreational activities such as relaxed or aggressive trail riding , hunting , or fishing . Still , it ’ s also very suitable for more utilitarian pursuits .

The 2024 Rubicon is available in Avenger Red ($ 9,999 MSRP ) and Matte Silver Metallic ($ 10,399 MSRP ).

PIONEER 520 Honda ’ s Pioneer 520 is a hardworking recreational / utility side-by-side that is also fun

to operate . The 2025 model year is offered in three new colors , including TrueTimber Atera Camo . Its chassis dimensions are compact enough to fit into the bed of most fullsize pick-up trucks , and it can also navigate public ATV trails .

The rugged side-by-side is powered by a torquey 518cc engine , while its independent front and rear suspension make for a comfortable ride . Perks include a dump bed that accommodates up to 450 pounds and that can be augmented with Honda Pro-Connnect

See Honda , Page 19

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