16 • August 2024 • Powersports Business
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Segway Powersports hosts 2024 Global Dealer Conference in China
Segway Powersports hosted its 2024 Global Dealer Conference from June 26−28 , drawing over 100 global dealers and more than 10 international media outlets to the event . The conference marked a significant milestone in the company ’ s history , offering a platform for strategic discussions , product launches , and hands-on experiences .
The conference was themed , “ Embrace Evolution ,” symbolizing Segway ’ s commitment to technological innovation , product
The Segway Powersports A10 ATV was revealed at the 2024 Segway Global Dealer Conference . development , and strategic positioning to swiftly respond to market trends .
Segway Powersports ’ senior executives led attendees through an insightful retrospective of the company ’ s development journey and unveiled the “ WWW +” global development strategy , representing Wisdom , Wired , Win-Win , and + ( more possibilities ). This new vision aims to enhance Segway ’ s presence worldwide by integrating advanced technology , expansive market reach , and strategic partnerships . In-depth discussions on the brand empowerment strategy were also a key focus , with comprehensive support policies introduced across various dimensions , including product development , marketing initiatives , brand enhancement , and collaborative ventures .
Segway emphasized that brand empowerment is not just a slogan but a call to action through concrete marketing efforts . The goal is to create an ecosystem where dealers , sub-dealers , end-users , and everyone in the supply chain can benefit from Segway ’ s success .
A major highlight of the conference was the product launch event held on June 26 , when Segway Powersports introduced two new models , the Segway AT10 and Segway UT6 .
The Segway AT10 is a sporty ATV with exceptional power and performance . It features a four-stroke twin-cylinder engine with a maximum horsepower of 96 hp , maximum torque of 98 Nm , and a top speed of
The 2024 Segway Global Dealer Conference was held in China from June 26-28 . Photos courtesy of Segway Powersports
77 mph . ABS and MUD versions are available to meet the demands of different terrain and road conditions . The AT10 wide version can be equipped with 30−inch tires , further enhancing its off-road capability with a ground clearance of up to 12 inches .
The Segway UT6 is an all-purpose UTV model designed for large space , high capacity , and heavy load . It combines entertainment , practicality , and comfort , offering off-road capability and support for highdifficulty tasks . The high-performance 567cc single-cylinder water-cooled engine provides ample power even when the vehicle is fully loaded . The premium UT6 version is upgraded with options for a fully enclosed cabin , protective roof , and heating system , making long-distance travel more enjoyable .
On June 27 , attendees had the opportunity to participate in a test drive event featuring the entire range of Segway vehicles . This included the newly launched models and the Super Villain .
Suzuki reaches 500,000th ATV milestone at U . S . production facility
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Suzuki has built its 500,000th ATV at its U . S . -based manufacturing facility in Rome , Georgia . Assembled at Suzuki Manufacturing of America Corporation ( SMAC ), the company ’ s dedicated ATV manufacturing plant , the milestone vehicle was achieved 22 years after the first Suzuki ATV rolled off the facility ’ s assembly line . Before the U . S . facility opened in 2002 , adult-sized Suzuki ATVs were manufactured in Japan . The 500,000th model built in the U . S . was Suzuki ’ s KingQuad 750AXi , the brand ’ s flagship ATV .
“ We ’ re proud of this accomplishment and the significance of having built a half million ATVs in the United States ,” says Masami Haga , president of SMO and SMAC . “ North America represents the largest ATV market in the world and it ’ s important that these products are built here by skilled American workers .” Haga also acknowledged the many United States-based suppliers providing components to Suzuki for inclusion in its ATV products .
Suzuki pioneered the first four-wheel ATV in 1982 and has been a leader in the
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category for over four decades . In the U . S ., Suzuki ATVs are sold through the Suzuki network of over 700 franchised dealers . Suzuki ATVs built in the U . S . are also distributed |
globally in nearly 25 countries . Suzuki plans to display the 500,000th unit at its SMAC headquarters , where it will serve as an ongoing testimony to the Suzuki team ’ s |
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Assembled at Suzuki ’ s U . S . -based manufacturing facility in Rome , Georgia , the
500,000th ATV milestone was achieved 22 years after the first Suzuki ATV rolled off the facility ’ s assembly line . Photo courtesy of Suzuki
dedication to manufacturing and engineering excellence . Suzuki ’ s United States sales and distribution headquarters are in Brea , California . SMAC is a subsidiary of SMO .
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