PowerSports Business August 2023 | Page 30

30 • August 2023 • Powersports Business

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Ducati reveals new carbon-frame electric mountain bike

Ducati has expanded its electric mountain bike ( e-MTB ) range with the introduction of the 2024 Powerstage RR Limited Edition . Ducati ’ s first carbon frame e-MTB has undergone lengthy testing on the toughest routes to guarantee maximum performance in the enduro field . The arrangement of the carbon layers and the types of intertwined fiber are the result of an FEA ( Finite Element Analysis ). More attention to stiffness has been given to the steering area , the rear chain stay and the engine area , reinforced by two ribs ( T-Ribs ).
The geometric solutions adopted make the Powerstage RR fast and stable on the roughest routes . The verticalized 78−degree seat tube angle allows the rider to assume an optimal position in the saddle on technical uphill sections , and a slack 64−degree head tube angle helps to overcome any obstacle at top speeds .
The new Shimano EP801 drive unit represents a benchmark for the category and maintains the native characteristics of the EP8 : 250 Watts of nominal power and 85 Nm of torque . The new system features two preconfigured assistance profiles . “ Long ride ” favors autonomy on long tours and “ fast ride ” allows riders to enjoy maximum performance on shorter outings . The “ Fine Tune ” mode present on the Shimano E-Tube Project app allows riders to create personalized profiles . The removable 630Wh Shimano battery is positioned inside the vertical downtube to lower the center of gravity and improve the balance of the bike .
Ducati has revealed the 2024 Powerstage RR Limited Edition , the company ' s first carbon-framed e-MTB . Photos courtesy of Ducati
The 2024 Powerstage RR Limited Edition has a MSRP of $ 11,990 and is available through the Ducati dealer network .
The Öhlins RXF38 m . 2 air fork ( 7.1 inches of travel ) and the Öhlins m . 2 spring shock absorber with TTX technology ( 6.7 inches of travel ) are fully adjustable in both rebound and compression at high and low speeds , ensuring precision riding and stability .
The SRAM GX AXS 12−speed wireless rear electronic shifting provides immediate and precise shifting , and powerful braking is offered with the Braking First brakes .
The Crankbrothers Synthesis wheels ( 29−inch front , 27.5−inch rear ) with variable thickness carbon rims help to further improve steering precision . The Pirelli Scorpion Enduro S on the front and the Pirelli Scorpion EMTB-S on the rear offer maximum grip and adherence .
The equipment is complete with a telescopic seat post , a Renthal carbon handlebar and a Fizik saddle with a special integrated tool holder .
“ Ducati ’ s pedal assisted bicycle project took shape with the launch of the MIG-RR , the first e-MTB produced in collaboration with Thok E-Bikes ,” says Giorgio Favaretto , head of the e-Bicycle Business . “ In 2022 , the range of e-bikes has been made even more complete and performing . Today , with the new Powerstage RR , Ducati strengthens its presence in the premium-range e-mountain bike segment , aimed at even more demanding bikers .”
The livery was designed by Aldo Drudi in collaboration with the Centro Stile Ducati , and is inspired by the Desmosedici GP23 of the official MotoGP team . The new Powerstage RR Limited Edition can be ordered from the Ducati dealer network at an MSRP of $ 11,990 .

GasGas announces Moto urban cruiser e-bike at Eurobike 2023

Inspired by the iconic California beach cruiserstyled bicycles , GasGas has taken the muchloved concept and raised the bar .
By adding the brand ’ s own touches , the company says Moto is “ bold , daring , beautiful and unique .”
The GasGas Moto is the first bike in the urban cruiser segment to develop contemporary styling with supermoto aesthetics , according to the manufacturer .
The durable and very red steel frame creates a relaxed riding position that ’ s onesize-fits-all thanks to its extra-long seat bench . Supermoto-inspired 20−inch wheels complement the look and feel of the e-bike .
Pedal-assisted , with a rear hub motor and a 672Wh battery option , it meets all-day riding needs . A special U . S . version featuring a throttle grip will also be available for North American dealers with a maximum motor output of 750W .
GasGas recently introduced the Moto urban cruiser at Europe ’ s largest bicycle show , Eurobike in Frankfurt , Germany . And industry legend Troy Lee was on hand to do a live painting session with the Moto e-bike .
The company had some Moto demo bikes on hand to test ride .
GasGas introduced the new e-bike at Europe ’ s largest bicycle show , Eurobike , where Troy Lee was also on hand to do a live painting session with the Moto .
Photo courtesy of GasGas

Greenger partners with marketing agency to support next stage of growth

Greenger has partnered with Kahn Media to expand its position in electric powersports .
Photo courtesy of Greenger
Greenger Powersports has partnered with Kahn Media , an award-winning and full-service integrated marketing firm , to solidify and expand its position in electric powersports and e-bikes . Kahn Media will implement strategic public and influencer relations , targeted digital marketing campaigns and manage social media . The marketing effort will build awareness and brand affinity among both direct-toconsumer and business-to-business audiences and help support the Greenger dealer network .
“ Greenger has been on a rapid growth trajectory as a leading name in electric powersports and is poised to enter the next phase in the company ’ s journey ,” says Doug Chapman , general manager of Greenger . “ As we look to expand our reach and customer base across categories , it was important to select an agency with deep experience in the market . Kahn Media ’ s track record for building and supporting brands in motorsports , powersports and lifestyle products made them the perfect choice .”
Greenger has a full line-up of electric options for the next generation of riders . The CRF-E2 is a Honda Official Licensed Product and the first electric motorcycle to bear the famous Honda CRF name . The G3 and G3S models round out Greenger ’ s two-wheeled powersports line with supermoto and off-road versions . The company says it started shipping the G16 PRO electric scooter in July . In addition to its powersports products , Greenger offers a family of e-bikes with options for all riders and terrains . Current models include the Saddleback , Ozark , Shasta and Shasta ST , and Telluride . To ensure the fun never ends , Greenger supplies 1,200W and 2,000W portable power banks , as well as a 250W solar panel option .
“ As a team of story tellers and enthusiasts , we thrive when we partner with brands that are clear innovators in their market ,” says Dan Kahn , president and CEO of Kahn Media . “ With its line-up of electric powersports products , Greenger is raising the bar for what is possible in the two-wheeled enthusiast space . We ’ re thrilled to be their partner on this next stage of growth . ”