A LOOK BACK ON 2024
Beverage Group Vice President Jeremy Nedelka 763-383-4413 jnedelka @ epgacceleration . com
Editor , On-Premise Melissa Dowling 763-383-4442 mdowling @ epgacceleration . com
Editor , Off-Premise Kyle Swartz 763-383-4447 kswartz @ epgacceleration . com
Trade Managing Editor Krystina Skibo 763-383-4419 kskibo @ epgacceleration . com
National Account Director Debbie Rittenberg 763-383-4455 drittenberg @ epgacceleration . com
Happy New Year ! As we all make the transition into 2025 and get ready for the year ahead , we hope we can make your start just a little bit easier with our New Products Guide .
With hundreds of products making their debut this past year , we wanted to feature them all in one easy-to-read guide . Our New Products Guide recaps all of those that appeared throughout the Beverage Information Group ’ s websites in 2024 . From spirits to beer to wine and everything else , it ’ s all in here .
One particular category to note that saw more product launches in 2024 than in years past is the alcohol-free segment . More brands are catching on to the healthier-for-you beverages movement and introducing their own zero or lower proof options . From RTDs and beer to wine and spirits , alcohol-free beverages are popping up in every category .
Yet another segment that ’ s seeing an increase in product launches is the cannabis-infused beverages category . Whether its new brands making their grand entrance or seasoned brands introducing a new flavor , 2024 saw a great deal of these drinks hitting both liquor store and dispensary shelves across the nation .
Whenever possible , we provided you with the supplier and producer information , product website and suggested retail price . So if something catches your eye , you can easily place an order .
Inside our New Products Guide , you will also find special interactive features on new packaging and designs that were released in 2024 , as well as best ad and promo campaigns that featured last year . It ’ s time well spent to click through each section and see what 2024 brought to light .
We hope our guide serves you well and we will be back early next year to recap everything new that hit retail shelves in 2025 .
Associate Managing Art Director Nicole Siewert
Sr VP / Audience Development Joanne Juda-Prainito
CEO Marion Minor
Krystina Skibo Trade Managing Editor kskibo @ epgacceleration . com 763−383−4419
Beverage Dynamics , Beverage Wholesaler , Cheers and StateWays are published by EPG Brand Acceleration Editorial and executive offices at 7760 France Avenue South , Suite 810 , Bloomington , MN 55435 .
IN THIS ISSUE
4 DATA DRIVEN A look back at notable launches five years ago .
5 NEW PACKAGING The best packaging and designs debuted in 2024 .
6 NEW PRODUCTS LISTINGS A list of all the new products that launched in 2024 .
23 BEST AD PROMOS Brands that debuted memorable campaigns in 2024 .
www . beveragedynamics . com 2025 NEW PRODUCTS GUIDE 3