Cheers Spring 2023 | Page 17

The popular I Glitterally Can ’ t cocktail , with strawberry gin , sparkling rosé , Passoã passion fruit liqueur , lemon and glitter balls .
Popular food items at The
Hampton Social include the lobster roll , smash burger and shrimp tacos .
As for the food , seafood naturally is key : Small plates “ to share and socialize ” include grilled octopus , crab and shrimp bruschetta and oysters St . Charles . Large plates include balsamic-glazed skirt steak ($ 39 ), scallop risotto ($ 35 ) and roasted chicken ($ 27 ).
Among the popular items are the lobster roll , smash burger and shrimp tacos , says Innocent , who joined the company in 2016 .
The sparkling seafood tower , with oysters , shrimp cocktail , snow crab claws , tartare , ceviche — which comes with a half bottle of sparkling rosé — is also a hit with guests , he says .
A SHORE THING Chicago-based Parker Hospitality operates the Hampton Social , as well as live music lounge The Bassment and Mediterranean concept Nisos . The company announced last fall it was opening Costera , a restaurant that aims to bring the flavors and energy of Mexico ’ s Tulum to Chicago .
Owner Brad Parker opened the first Hampton Social restaurant in 2015 with the idea of creating a lifestyle brand geared to women . Rather than a Tiki-style tropical island escape , Hampton Social captures a more New England-style aesthetic : light ,
The Hampton Social ’ s menu includes shareable seafood dishes and pizzas .
airy spaces with coastal garden flourishes that evoke a seaside vacation vibe , and provide plenty of social media photo ops .
In addition to two restaurants in Chicago , Hampton Social now has locations in Burr Ridge , IL ; Skokie , IL ; South Barrington , IL ; Nashville ; Naples , FL ; and Orlando , FL . It plans to open a unit in Delray Beach , FL , in March , and one in Miami this summer . A Denver outpost is also scheduled for later in 2023 and one in Atlanta for 2024 .
The company ’ s ambitious plans for the Hampton Social brand were temporarily thwarted by the pandemic . “ Leases that were signed on constructions for all those projects were on hold , and nothing was able to move forward for a while ,” Innocent says . The Covid-related supply chain issues didn ’ t help matters .
But Parker Hospitality , which expects to bring in $ 117 million in revenue this year , is back in growth mode . Brad Parker has said that he wants 60 or 70 Hampton Socials across the U . S . That ’ s still a goal for the company , Innocent says .
Where will the next locations be ? “ We are considering all areas ,” Innocent says . “[ Brad Parker ] is currently focused on Dallas and Denver .”
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