Boating Industry is pleased to share agenda highlights for the 2026 Elevate Summit, taking place January 18-20 in Lake Buena Vista, Florida.

The industry event will kick off with a welcome networking reception on Sunday, January 18 at 5 p. m. Monday morning, Dr. Elliot Eisenberg will share his economic forecast for 2026. From interest rates and consumer confidence to tariffs, inventory pressures, and shifting buyer behavior, he will connect the macro trends to the micro realities facing dealers, manufacturers and the broader marine ecosystem.

Eisenberg’ s signature mix of humor, data and real-world insight has made him a favorite among attendees in previous years, and his return underscores the event’ s focus on helping dealers and industry professionals prepare for the economic year ahead.

Monday will also feature a panel of marine and powersports professionals for a moderated discussion about the latest industry trends. Keith Yunger, 2025 Boating Industry Mover and Shaker of the Year and president of Sea Ray, will represent the marine industry.

Yunger will also share his perspectives on career growth, leadership and the emerging challenges and opportunities within the industry later in the day, following a workforce development sessinon led by John Adey, president of ABYC.

OCD Solutions’ Max Materne will walk attendees through a turnaround project he recently led. Six years after selling his dealership, Materne returned to turn it around in 90 days. He will share what worked and what failed while rebuilding the dealership from the inside out.

Monday afternoon, Mark Overbye, founder and CEO of Anthem Marine, will talk about the changing cutomer. He will discuss consumer behavior and how preferences

2025 ELEVATE SUMMIT GALLERY

18 november / december 2025 www. boatingindustry. com