// MARKET TRENDS
Pontoon resilience
Despite a softer overall market in recent years, pontoons remain notably resilient, alongside fishing boats, likely because of the segment’ s price-per-square-foot, comfort and capabilities.
“ Our pontoon segment performance in 2025 was down about 4 % compared to 2024,” Schraedly said,“ However, our overall major unit sales were up about 1 %. We saw increases in our deck boat, aluminum fishing boat and outboard motor segments that offset our reduction in the pontoon segment. Pontoons, however, are still our bread and butter and accounted for 60 % of all sales revenue in 2025.”
Following a challenging year in 2023, Hall said pontoon boats helped the dealership correct in 2024.“ 2025 was about dynamic ordering,” he said.“ We restocked what sold in 2024, not what we hoped would sell. In 2025, fiberglass sales were the only sales I wasn’ t
20 january 2026 www. boatingindustry. com