Breakthru Beverage Group is making strategic investments both in warehouses and in their fleets to ensure seamless delivery and services.
Optimize Your Operations:
The Top Warehouse by KRYSTINA SKIBO
Innovations for Wholesalers
Warehouse innovation is a critical component for wholesalers, transforming the warehouse from a simple storage facility into a strategic asset that drives efficiency, profitability and competitive advantage.
In a fast-paced and competitive market, outdated practices can lead to significant losses. On the other hand, innovative approaches can become a key driver of growth.
Beverage alcohol wholesalers such as Breakthru Beverage Group, Southern Glazer’ s Wine & Spirits and Republic National Distributing Company are constantly looking for ways to keep their companies ahead of the competition. Especially with the current economic uncertainties with rising prices and changing consumer preferences, warehouse innovation can keep distributors afloat during difficult times.
THE DYNAMIC PALLET BUILDER
For more than 20 years, Lucas Systems has been helping RNDC optimize its distribution centers by providing warehouse voice picking and adjacent technologies. Utilizing different systems such as Jennifer and the Lucas Management Console, RNDC has doubled bottle picking productivity while also improving accuracy to an impressive rate of over 99 %, according to a 2024 case study from the company.
Continuously looking for ways to optimize distribution for its customers, Lucas Systems recently debuted a pallet-building technology in early 2025. Dubbed the Dynamic Pallet Builder, this software sifts through a myriad of data points to determine the trade-offs needed to optimally pick, group, sequence and stack items on one or more pallets at a time.
The software is also configurable to match a company’ s operations as well as recompute optimal pallet builds in response to orders flowing in the warehouse.
" It ' s constantly and dynamically optimizing throughout the day," says Lucas Systems CMO Ken Ramoutar. " Smarter pallet building also means smarter picking. Building better pallets can have a significant impact on reducing damage, minimizing worker travel, reducing transportation mileage and improving productivity.”
Another Lucas Systems customer is Veritable Vegetable, who uses the Dynamic Pallet Builder to better optimize its delivery routes. The California-based organic produce distribution company uses a two-part voice-directed picking process to split its pallets. In doing so, its pallet-building logic is tailored to precisely match its trucks and delivery operations. www. beveragewholesaler. com Fall 2025 • Bevearge Wholesaler 5