STMA to Announce a Rebrand !
2022 STMA Conference Recordings
STMA IN ACTION
STMA to Announce a Rebrand !
After nearly two years of discussion , the STMA Board of Directors voted to undertake a complete rebrand of the association .
The rebrand includes an expansion of membership services , a new direction , and a focus on growth . Don ’ t miss the revelation of this exciting era for STMA ! The rebrand will be unveiled during the STMA General Session during its 33rd annual conference in Savannah , Ga . At the end of the educational portion of the General Session on January 18 , which concludes at approximately 9 a . m . EST , STMA President Nick McKenna , CSFM , will present the new brand and what the membership can expect .
Behind the rebrand is a new 10-year strategic plan that has short- , mid- and long-term goals . Core to the plan is growth – not only in membership numbers – but growth in the respect for members ’ work and the profession . A focus on growing interest in the profession from young people and from a more diverse population are also essential to the new growth strategies outlined in the strategic plan . Helping to direct the rebrand is STMA ’ s PR firm , Buffalo Agency .
STMA ’ s current brand strategies were developed in late 2003 ; and in 2004 the association made the leap to hiring its own staff to manage the association , guided by then Board President Bobby Campbell , CSFM , who is now deceased . That direction served the association well , and now is the time to refocus its direction for the long-term future . The world is changing rapidly . STMA aspires to lead its membership into a future that leverages technology , fosters a fully resourced work environment , and creates recognition of the professionalism and education of members .
If you are unable to attend STMA in person in Savannah , please plan on attending the General Session virtually . Go to STMA . org on Tuesday , January 18 , for the FREE live streaming of the General Session , starting at 8 a . m . EST ( rebrand reveal is at its conclusion at 9 a . m .). Clickable instructions will be on the home page . Pre-registration is suggested but not required .
The General Session is the only live-streamed session of the conference . However , each night those who sign up can download that day ’ s comprehensive educational program for a small fee . STMA will be sending instructions on how to register to receive the daily education . In addition , there will be four weeks of continuing education available post-conference , two hours per week .
Be a part of the exciting transformation of our industry ! Join us live or for the live stream on January 18 .
2022 STMA Conference Recordings
Can ’ t make it to the 2022 STMA Conference in person ? STMA has your continuing education needs covered .
Recorded education sessions will be available for viewing the same day as the live presentation through an online library . Sessions will be audio recorded and synchronized with PowerPoint presentations . The library will be accessible on portable devices such as iPad , iPhone , and other tablet devices .
The full conference package is $ 99 and single sessions are $ 20 , available for purchase at https :// podiumcast . com / store / events / sports-turf-2022 . Conference attendees have free , unlimited , lifetime access to the online library of recorded sessions . Qualifying attendees will receive a link in a separate email from STMA with access information .
If you have any questions , contact STMA at 800-323- 3875 or email stmainfo @ stma . org .
8 SportsField Management | January 2022 sportsfieldmanagementonline . com