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field marketing manager . He spent the last six years at Atturo Tire Corporation , the first four of which were as a brand experience specialist and the previous two as a powersports category specialist . In his new role , Mikottis will focus on developing and executing strategic brand initiatives , driving engagement and consumer awareness , and supporting sales through unique activations across the U . S .
He aims to help consumers experience Segway Powersports products hands-on and looks forward to bringing his knowledge of planning and executing consumer events to the growing Segway team .
“ We ’ re fortunate to continue adding experienced , knowledgeable , and talented new hires like Ton Truong and Collin Mikottis to our already incredible team ,” says Jason Walling , VP of sales and marketing for Segway . “ Their level of service experience and attention to detail will help elevate our dealer relations and event experiences to an even higher standard .”
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Ton Truong has been promoted to service manager . He comes to Segway Powersports with extensive experience in the automotive sector .
Gabriel Cruz , marketing director for Segway echoes Walling ’ s sentiments . “ As we continue to expand as a company here in the powersports market , we ’ re grateful to have such talented individuals continue to join our team ,” he says . “ Alongside our growth in the
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Collin Mikottis joins Segway as a field marketing manager . He spent the past six years at Atturo Tire . Photos courtesy of Segway Powersports
U . S . market , we ’ ve been able to continually attract and retain key new hires , similar to how a snowball rolling downhill continues to expand and gain momentum with each rotation . It continues to be exciting times here at Segway Powersports .”
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www . powersportsbusiness . com Editorial and Sales : 763.383.4400 Subscriber Service : 763.383.4492
EDITOR IIN CHIEF : Brendan Baker 763 / 383-4477 ( bbaker @ epgacceleration . com ) ASSOCIATE EDITOR : Madelyn Pegg 763 / 383-4407 ( mhubbard @ epgacceleration . com )
CONTRIBUTING WRITERS : Gillian Luce , Paulina Matel , John Prusak , Brad Stanek
ASSOCIATE ART DIRECTOR : Lindsay Zigan
VICE PRESIDENT / POWER TRADE SALES Mark Rosacker 763 / 383-4433 ( mrosacker @ epgacceleration . com )
AD MATERIALS and questions to ads @ epgacceleration . com
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NPA Atlanta to host two monthly auctions National Powersport Auctions ( NPA ) now hosts a second live auction every month at the NPA Atlanta facility . This began in August . The traditional auction will continue on the third Friday of every month . NPA Dallas and NPA Cincinnati have been hosting live auctions twice a month for over a year , and NPA Atlanta is the most recent location to expand to two monthly live auctions .
“ As our dealer and lender needs adjust , we are here to support them ,” says Ryan Keefe , vice president of marketing for NPA . “ By offering a second live auction every month in Atlanta , our clients can buy and sell twice as often resulting in quicker inventory turns and reinvestment in capital .”
The new auction schedule kicked off August 2 , and the second Atlanta auction was held on Friday , August 16 . Dealers and clients can easily access the auctions through the NPA Dealer Marketplace app or website . Additionally , a live preview day will be available the day before each auction , from 8 am to 5 pm
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NPA now hosts a second live auction every month at the NPA Atlanta facility . Photo courtesy of NPA |
local time , allowing a thorough inspection of the units .
This expansion highlights NPA ’ s commitment to meeting the evolving needs of the powersports market and providing unparalleled service to its clients . By increasing the
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frequency of auctions , clients can look forward to a wider selection of units and more opportunities to participate in these highly anticipated events . Future Atlanta auction dates include September 6 , September 20 , and October 4 . |
BRAND ACCELERATION
CEO : Marion Minor SR . VICE PRESIDENT / MARKET DEVELOPMENT : Joanne Juda-Prainito SR . VICE PRESIDENT SALES / GROUP PUBLISHER : David Voll CORPORATE OPERATIONS DIRECTOR : Bernadette Wohlman
DEALER ADVISORY BOARD : Hooksett Kawasaki-Polaris , Jim Whalley ; Hacker ’ s Yamaha & Honda , Rick Hacker ; Honda / Polaris of Lubbock , Morris Baker ; All Action Water Sports , Ray Leps
POWERSPORTS BUSINESS ( ISSN # 1522-7944 ) is published monthly . 12 times per year by EPG Brand Acceleration , 7760 France Avenue South , Suite 810 , Bloomington , MN 55435 . The Market Data Book in November is not included in the subscription price . Periodicals postage paid at St . Paul , MN and additional mailing offices .
POSTMASTER : Send address changes to Powersports Business , PO Box 96 , Port Jervis , NY 12771-0096 .
SUBSCRIPTION INFORMATION : Free digital to qualified members of the motorcycle , all-terrain vehicle , snowmobile and personal watercraft industries . Annual print subscription rate is $ 68 per year for U . S residents . All paid subscriptions must be paid in advance and in U . S . funds only .
CUSTOMER SERVICE : Visit www . PowersportsBusiness . com , email customerservice @ epgacceleration . com , call ( 763 ) 383-4492 , fax ( 763 ) 383-4499 or write to Powersports Business , PO Box 96 , Port Jervis , NY 12771 .
CANADIAN RETURN ADDRESS : EPG Brand Acceleration , 4960-2 Walker Road , Windsor , Ontario N9A 6J3 . Publication Sales Agreement # 40012332 .
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