June 2024 • Volume 27 , Number 6
www . powersportsbusiness . com
INSPIRING SUCCESS THROUGH MARKET INTELLIGENCE
Are you ready for electric ?
PERCEIVED BENEFITS OF ELECTRIC / HYBRID POWERSPORTS VEHICLES
Instant torque and acceleration 63 %
Quieter operation
57 %
Reduced emissions
Environmental friendliness
48 %
52 %
Lower operating and maintenance costs
40 %
Potential for tax incentives or rebates
34 %
26
Many OEMs are gearing up for the transition to electric , and the technology is rapidly advancing . But are consumers ready for it ?
Innovative design and technology
Potential for longer-term cost savings
Other
27 %
19 %
7 %
0 % 10 % 20 % 30 % 40 % 50 % 60 % 70 % Source : EPG Specialty Information
22
We visited Denago Powersports for a press ride of their new youth models and got to thrash around Glen Helen . Denago shares some of its plans for the future with PSB .
Dealers develop destination locations to enhance customer experience
See page 19