Powersports Business January 2024 | Page 14

14 • January 2024 • Powersports Business

ATV / UTV www . PowersportsBusiness . com

Nashville ’ s America ’ s Motor Sports has expanded its team by adding Brantley Neal as marketing manager over its three Middle Tennessee powersports dealership locations . Tasked with shaping America ’ s Motor Sports ’ place in the Nashville market , Neal brings years of local marketing expertise to an industry familiar to him .
After graduating from Belmont University , Neal spent two years at Dogwood Hills Communications . This marketing agency
gave him expansive knowledge of marketing businesses within the local economy , a skill that will immediately benefit America ’ s Motor Sports ’ online presence in the Greater Nashville area .
“ It ’ s a great opportunity to be part of a brand with such a rich history in Nashville ,” says Neal . “ Before I started , I asked America ’ s Motor Sports President Chris Watts what his vision for America ’ s Motor Sports looked like , to which he replied : ‘ I want our local dealer
group to feel like a nationwide brand .’ I intend to do just that . My goal is to let people know America ’ s Motor Sports offers industry-leading products and service accompanied by the friendly local business atmosphere we ’ ve been cultivating since 1982 .”
In addition to marketing , Neal brings an extensive background in media production to his new role . Having produced professional video content for Universal Music Group , Big Machine Records and Spotify , Neal plans to expand America ’ s Motor Sports ’ visual identity by emphasizing original video content in its marketing mix .
Founded in 1982 , the family-owned and operated America ’ s Motor Sports is coming up on 41 years of being the regional leader in the Middle Tennessee powersports scene . Acquiring its second location in 1993 and a third in 2001 , America ’ s Motor Sports is Tennessee ’ s largest multi-store powersports
BRANTLEY NEAL
dealership . With three locations spanning Madison , 8th Ave S , and Dickson , America ’ s Motor Sports caters to a diverse clientele across Middle Tennessee .
Suzuki recently unveiled the updated KingQuad 750 and 500 ATVs with new color options and graphics , and new features enhancing their rideability and utility on key models in the line .
The 2024 KingQuad ATVs gain modern colors like new Desert Beige and Armored Blue Gray options as part of the KingQuad 750 and 500 lineups . New red graphics appear on certain trims that tie into a color-matched red spring color , giving the KingQuad a sharp , rugged look .
Additional new features on select models include handguards for greater rider protection from the elements and trailer hitch mounts that slide right into the standard receiver for 2024 , making it easier for riders to set up their KingQuads to fully realize these ATVs ’ ample towing capacity .
The 2024 KingQuad ATV models arrive with Suzuki ’ s build quality and performance heritage . Product attributes from years of engineering and practical experience combine with manufacturing excellence that is continually honed from its racing and product development work .
Since 2001 , every KingQuad ATV has been manufactured at Suzuki Manufacturing of America Corporation in Rome , Georgia , in the heart of ATV country . The 2024 KingQuad 750 and 500 product families allow those at play or on the job to tackle challenging backcountry terrain with the performance and engineering only Suzuki KingQuad ATVs have .
KingQuad 750AXi Steering SE +, and SE Camo Key Features :
Aggressive bodywork in Armored Blue Gray ( Power Steering SE ) with blacked-out
The 2024 Suzuki KingQuad 500AXi is available in Flame Red or Terra Green .
cast aluminum wheels or in distinctive Cast Carbon pattern ( Power Steering SE +) with cast wheels featuring machined rim and spoke edges .
True Timber Kanati Camouflage pattern bodywork , blacked-out cast aluminum wheels , and electronic power steering mark the KingQuad 750AXi Power Steering SE Camo .
Low-effort electronic power steering is augmented with bold , angular styling and a relaxed riding position .
Torque-rich , EFI-fed engine and Quad- Matic transmission with effective engine braking .
Fender- and handlebar-mounted headlights , knuckle covers , an LED taillight , and a full LCD instrument panel make trail riding more enjoyable .
Rugged , removable cargo rack protectors help you set up your KingQuad for any mission .
New for 2024 , these KingQuads include a ball mount , a hitch pin , and an R-clip so it ’ s easy to set up your ATV for towing ( a trailer ball or hook is not included ).
The receiver-type trailer hitch mount makes it easy to select the type of equipment you want to move with the KingQuad ’ s higher towing capacity ( up to 1322 pounds ).
Winch-ready mounts and wire conduit make winch installation simple .
KingQuad 750AXi Power Steering and KingQuad 750AXi Key Features
The KingQuad 750AXi Power Steering is offered with steel wheels and hand guards and is available in a new Desert Beige , Suzuki ’ s traditional Flame Red , or Terra Green .
Winch-ready mounts and wire conduit make winch installation simple .
The KingQuad 750AXi is available with
steel wheels and is available in Suzuki ’ s legacy ATV colors , Flame Red or Terra Green .
KingQuad 750AXi Pricing : 2024 Suzuki KingQuad 750AXi Power
Steering SE +, MSRP $ 11,399 2024 Suzuki KingQuad 750AXi Power
Steering SE , MSRP $ 11,399 2024 Suzuki KingQuad 750AXi Power
Steering SE Camo , MSRP $ 11,399 2024 Suzuki KingQuad 750AXi Power
Steering , MSRP $ 10,799 2024 Suzuki KingQuad 750AXi , MSRP
$ 9,699 KingQuad 500AXi Power Steering SE
Features :
Modern angular bodywork in Armored Blue Gray , new bold red graphics , and cast aluminum wheels make an audacious statement for the KingQuad 500 Power Steering SE .
New for 2024 , this KingQuad includes a ball mount , a hitch pin , and an R-clip so it ’ s easy to set up your ATV for towing .
The receiver-type trailer hitch mount makes it easy to select the type of equipment you want to move with the KingQuad ’ s higher towing capacity ( up to 1322 pounds ).
A relaxed riding position with loweffort electronic power steering enhances trail riding , while handlebars with knuckle covers help protect the rider ’ s hands from the elements .
A generous towing capacity with an
Suzuki reveals the 2024 KingQuad 750AXi with EPS .
Photos courtesy of Suzuki
included tow hitch receiver and fully independent suspension help you take on any chore with the KingQuad 500AXi Power Steering SE .
A torque-rich , EFI-fed engine and QuadMatic transmission with effective engine braking combine for smooth , tractable performance .
Fender- and handlebar-mounted headlights , LED taillight , plus full LCD instrument panel aid riding on the trail .
Removable cargo rack protectors help you set up your KingQuad for any mission .
Winch-ready mounts and wire conduit make winch installation simple .
KingQuad 500AXi Power Steering , and KingQuad 500AXi Features
The KingQuad 500AXi Power Steering is offered with steel wheels and electronic power steering in Desert Beige with new red graphics . Knuckle covers help protect the rider ’ s hands from the elements .
The KingQuad 500AXi is available in two Suzuki KingQuad legacy color schemes Flame Red or Terra Green .
KingQuad 500AX Pricing : 2024 Suzuki KingQuad 500AXi Power
Steering SE , MSRP $ 10,399 2024 Suzuki KingQuad 500AXi Power
Steering , MSRP $ 9,749 2024 Suzuki KingQuad 500AXi , MSRP
$ 8,099 .