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Georgia lawmaker visits Yamaha Marine Innovation Center

Ben Speciale , president of the Yamaha U . S . Marine Business Unit , gave Rep . Barry Loudermilk ( R-Georgia ) a tour of the Yamaha Marine Innovation Center on Jan . 8 .
Boating Industry magazine recently shared that on Jan . 8 Representative Barry Loudermilk ( R-Georgia ) visited the Yamaha Marine Innovation Center . The 75,280 square foot facility is located in Kennesaw , Georgia , and houses the Yamaha Marine Connected Division as well as Yamaha U . S . Marine Development
, Yamaha Marine Product Management and Yamaha Marine Technical Marketing .
Loudermilk toured the facility , met with employees and learned more about Yamaha ’ s current career opportunities as well as the company ’ s economic impact within Georgia . Ben Speciale , president of the Yamaha U . S .
Marine Business Unit , gave Rep . Barry Loudermilk a tour of the Yamaha Marine Innovation Center on Jan . 8 .
“ Yamaha makes its home in Georgia because of the exceptional opportunities the state offers for growth and development ,” said Mike Chrzanowski , president , Yamaha
Motor Corporation , U . S . A . “ We employ 2,300 team members across four major facilities in the state : the Marine Innovation Center , Yamaha ’ s Marine headquarters in Kennesaw , the Yamaha Motorsports and Intelligent Machinery Group headquarters in Marietta , and the Yamaha Motor Manufacturing ( YMMC ) facility in Newnan .”
“ The Marine Innovation Center represents the cutting edge of product development within our Marine division , currently employing 75 individuals with plans to fill an additional 30 positions in areas such as engineering , product planning and procurement ,” he continued . “ As we move more development and engineering to the U . S ., we will continue to work with local universities to recruit for those positions . We ’ re excited to develop these innovative products here in Georgia .”
Products currently under development within the Yamaha Marine Innovation Center include DockPoint , a new prototype feature of Helm Master EX Full Maneuverability , which assists in docking a properly equipped boat at the touch of a finger , in addition to Siren Marine products , which allow customers to monitor and control the functionality of their boats from mobile devices , as well as new Yamaha WaterCraft vehicles and accessories .
Yamaha executives in attendance during Rep . Loudermilk ’ s visit to the Marine Innovation Center included Chrzanowski , Ben Speciale , president , Yamaha U . S . Marine Business Unit , Stephen Donnell , president , Yamaha Golf-Car Company , and Mike Martinez , president , Yamaha Motorsports Division .
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