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NEWS
Powersports Business • December 2024 • 7
Outdoor experience businesses get boost with Polaris Adventures Elite
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Polaris Adventures , the experience business of Polaris Inc ., has introduced a suite of more than 20 tools to help small , independent outdoor experience operators run their businesses more efficiently and further advance the overall outdoor adventure experience for customers .
From a custom-built , integrated reservation technology system to protections and risk management , Polaris Adventures Elite integrates multiple business aspects into one platform to help deliver streamlined solutions for daily business operations and relieve common pain points for its Polaris Adventures Outfitters .
“ We ’ ve heard from our outfitter partners that they originally got into the recreation
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rental industry as a way to incorporate their personal passion for the outdoors into a business ,” says Gray Rentz , vice president and general manager of Polaris Experience . “ At Polaris Adventures we have a similar mindset . Combining that with our knowledge and capabilities as a Fortune 500 company , we are focused on offering resources , like Polaris Adventures Elite , to help simplify the day-to-day operations and streamline backend systems . This means our Outfitters can spend more time focusing on what they love most – providing unique and localized outdoor experiences .”
Currently , the reservation technology systems available in the market have limitations when used in the powersports space . Polaris
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Adventures recognized this as a common challenge for its Outfitters and created a system that allows multiple reservation types on a single platform – MPWR Book . This custom-built reservation technology can also be used for other business purposes like tracking maintenance of vehicles and inventory , decreasing the administrative overhead and increasing overall efficiency . MPWR Book also simplifies the experience for the customer .
“ Digitizing and automation of maintenance tracking is huge and will pay dividends ,” says Jon Berry , owner of Pocono Outdoor Adventure Tours . “ I love the concept of MPWR Book . We ’ ll no longer need to fit little square pegs into a round hole . Having a system tailored
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to our specific needs and simplified is exactly what is needed .”
Since its launch in 2017 , Polaris Adventures has grown to offer experiences at over 250 locations across the U . S ., Canada , Mexico and New Zealand .
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AMA Hall of Famer Dave Barr passes
Nobody quite exemplified the human spirit like Dave Barr , who — despite being a double amputee — circumnavigated the globe aboard various Harley-Davidson bikes .
Barr is one of the most noteworthy longdistance motorcyclists , writing several books about his adventures and earning a pair of Guinness World Records as a result of his travels . On Thursday , November 7 , the AMA Motorcycle Hall of Famer passed away . He was 72 .
Born in 1952 in Los Angeles , California , Barr was the foster son of Guy and Lucille Barr — both of whom aided the United States ’ efforts in World War II . Like his foster father , Barr became a military man , serving in the U . S . Marines during the Vietnam War before becoming a professional soldier and fighting for the South African Army in Angola in the early 1980s .
Between his services in Vietnam and Angola , Barr completed his first cross-country motorcycle journey aboard a 1961 Harley- Davidson Panhead . Barr later purchased a 1972 Harley-Davidson FX Super Glide for his travels .
While in Angola , Barr suffered a significant injury that resulted in the double amputation of his legs . While his military career ended shortly after his injury , his legendary run as a motorcyclist began .
Returning stateside in 1982 , Barr refitted his Super Glide to accommodate prosthetics and hit the road with the dream of traveling the world and visiting the most extreme environments aboard two wheels .
From there , Barr completed transcontinental journeys through Africa , Europe , Australia and South America . He also rode in some of the most challenging environments , including the Chilean Andes Mountains , Australian Outback , Arctic Circle , and the Sahara Desert , among several other exotic locations . Barr documented his incredible journeys in Riding The Edge and Riding The Ice .
As a result of his incredible motorcycling career , Barr was inducted into the AMA Motorcycle Hall of Fame in 2000 .
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