PowerSports Business

March 12, 2018

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w w w . p o w e r s p o r t s b u s i n e s s . c o m INSPIRING SUCCESS THROUGH MARKET INTELLIGENCE March 12, 2018 • Volume 21, Number 4 • $3.99 DragonFire Racing reveals 75 new products at Tucker Rocky Dealer Show FXR's first-ever dealer meeting in the U.S. was a hit at Minnesota's ERX park BY JIMMY GILLIGAN STAFF REPORTER For some Canadian-born and -based companies, the thought of hosting their marquee annual event in the U.S. could be a taboo subject. But for FXR Racing, which revealed its 2019 product lineup in a three-day dealer meeting at ERX Motor Park in Elk River, Minn., it was more akin to visiting their neigh- bor's house—if their backyard happened to be a powersports haven. Due to its setting, the annual dealer meet- ing featured more of a festive atmosphere; with FXR-sponsored riders, employees and media alike taking to the snocross track aboard both snowmobiles and the ever- popular snow bikes. Adjacent to the racetrack, the Carlson Motorsports building provided a relaxed set- ting for dealers to talk business with the FXR team. The cozy cabin feel of the space and abundance of food and drink cast a jovial mood over the meeting. "Bringing these people together here, they're already having a great experience, in a comfy location that makes you feel like you're at home. It helps to get the dealers away from the daily stress of their businesses," said Aaron Wiebe, FXR's Director of Sales. FXR Racing dealer meeting relocation a success See page 33. See FXR Racing, Page 16 (From left) FXR's Michelle Montsion, Mike Fogelson and Steve Fogelson (rear) from Up North Sports in Bemidji, Minnesota, Dan Walsh and Jeremy Bester — both of FXR — catch up during the FXR 2019 product launch and dealer meeting in Elk River, Minnesota. Photos by Dave McMahon/Powersports Business Moving to front-and-center New LeMans Corp. president and CEO Mike Collins finds familiar faces in new role BY DAVE MCMAHON EDITOR IN CHEIF When Mike Collins took over as president and CEO of LeMans Corporation in June 2017, he instantly went from behind the scenes to front-and-center. And it's a role that apparently suits him well. Collins, who grew up working in an accessories shop and later became general manager at Kawasaki of Riverside (California), now has 25 years under his belt at Parts Unlimited/Drag Specialties, most recently serving as vice president of Purchasing. That was all going swimmingly well; so much so, in fact, that LeMans chairman Fred Fox had deemed Collins as 1. House of Harley-Davidson, with locations in Milwau- kee and Racine, Wisconsin, brought (from left) Scott Hamilton, Rich Hartnell, Dave Kotowski, Brian Chemery and Alex Vogel to the NVP. 2. Alex Carr (left) and his dad Jeff used the NVP to check out products for their new Honda of North Carolina Powerhouse dealership in Granite Falls, North Carolina. 3. John Adamy, parts manager at Manchester Sports Center, a Honda/KTM/ Husqvarna dealership in Connecticut, learned about the new Print Tester from Yuasa Battery's senior direc- tor of Aftermarket Sales, AyKaun Okuma. Now in his 25th year at LeMans Corp., Mike Collins took over as president and CEO in 2017. He and his colleagues at Parts Unlimited/Drag Specialties celebrated another successful National Vendor Presentation and Product Expo in February in Indianapolis. Photos by Dave McMahon/Powersports Business 1. 2. 3. See Parts Unlimited, Page 8

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