Boating Industry recently announced that 2024 applications for the Top Dealers Awards as part of Boating Industry ‘ s Top 100 Awards are now available and can be found at www . BoatingIndustry . com / top-100 .

Applications are due September 4 , 2024 . The application is lengthy and requires a serious commitment . It helps the Boating Industry team to learn about your company and properly evaluate it . But we also recognize it can be intimidating to undertake the process .

There are two different applications , depending on your goals . The simple application reduces the number of questions by half . If your goal is simply to be considered for the Top Dealers , you can fill out the easier application . You ’ ll still be required to provide your financial information and other basic information , but there are fewer questions requiring long , in-depth answers .

Alternatively , if your dealership ’ s goal is to be considered for top awards such as the Top 20 ranked dealers , Best in Class awards and Dealer of the Year , you can fill out the full application . This form is similar to the previous Top 100 Dealers application and allows us to take a deeper dive into your dealership .

Some other important things for you to know about the program :

Boating Industry will continue to select a group of Top Dealers for the list , based on information submitted and other industry research by Boating Industry staff .

We will rank the top group of 20 companies , recognizing them for their elite status in the industry . The No . 1 ranked dealer will be recognized as “ Dealer of the Year .”

Boating Industry will also select several Best in Class Award winners . Those Best in Class awards will include categories such as Best Place to Work , Best Digital Strategy , Best Boat Show Strategy , Best Events , Best Marketing , Best Industry Advocate , Most Innovative and Best Service Department . We may change or add to those categories as we review the applications .

You can save and return to your application as often as you wish before submitting it . You will also be given an opportunity to print and review your application before final submission . To do so , please make sure you create an account with an active email address when starting your application .

Any photos you would like to submit with your application can be delivered either through a file transfer site of your choice to aquandt @ boatingindustry . com or mailed on CD or flash drive to Boating Industry Top 100 , 7760 France Avenue South , Suite 810 , Bloomington , MN 55435 .

Regal & Nautique of Orlando owner , Jeff Husby addresses the crowd after being named the 2023 Dealer of the Year

What does it take ?

Managing a dealership to high levels of customer service , sales and , yes , profits , is no easy task , especially in today ’ s market . Simultaneously creating an atmosphere that exceeds high consumer expectations can be even more difficult . For the most professional of dealerships , however , these tasks have not only become second nature , they are firmly integrated in the business ’ day-to-day operations . They understand that delivering on the promise of the boating lifestyle ― as opposed to just a boat ― is the No . 1 key to success .

If your company :

Displays a consistent and clear understanding that the profitability of the organization is directly related to the extent that it focuses on customer satisfaction ;

Provides customers with an experience worth returning for and recommending to others ;

Prepares for future success with sound planning , marketing and training initiatives ;

Ensures an exceptional boating lifestyle … Then you need to apply to be recognized as one of the top dealers in North America .

Make sure you subscribe to Boating Industry ‘ s twice-weekly newsletter at www . boatingindustry . com / subscribe to stay up to date on all things Top 100 .

6 June 2024 www . boatingindustry . com