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CONTENTS
VOLUME 89 | NUMBER 1
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At the Helm
Leadership, culture and intention by Madelyn Hubbard
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Industry News
The most current stories from the recreational boating industry.
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2026 Forecast
Industry leaders weigh headwinds and opportunities heading into 2026.
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Market Trends: Pontoons
16 The pontoon market shows resilience in a challenging economy.
Seasonal Revenue and Cash Flow
22 Steering marine businesses through the off-season
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Sales & Marketing
24 Tips and solutions for sales and marketing from people within the boating industry.
24 The current state of the marine buy-sell market by Jon Couwenberg
25 Saying goodbye to old ways in the new year by David Gee
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www. boatingindustry. com january 2026
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