The last year has been one of tremendous change. For the off-premise industry, what started as uncertainty around essential vs. non-essential businesses quickly turned into an unprecedented sales boom for the industry. Many retailers responded by pivoting to new sales channels and adopting new technology at a breakneck pace.
Now that the industry is returning to normal, it’ s time once again for retailers to take a breath and evaluate their overall business. Networking and educational events like the Beverage Alcohol Retailers Conference offer a unique opportunity to swap best practices with fellow retailers and share innovative ideas.
And BARC wouldn’ t be possible without the suppliers, technology vendors and associations who stepped up during the past year to help retailers when it mattered. These companies are sponsoring BARC because they know how valuable in-person education and networking is for small business owners, who face increased competition from national chains and big box stores.
They’ re supporting independent retailers by underwriting the cost of BARC and contributing their insights to educational sessions. We thank them for their continued support, and hope you will recognize them as well and explore how they can help you grow your business.
Jeremy Nedelka, Vice President, Beverage Information Group
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