FEATURES
DEPARTMENTS / COLUMNS
IN THIS ISSUE
Volume 137 , No . 2 • Summer 2024
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THE 2024 GROWTH
BRANDS AWARDS
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Honoring the best in spirits , wine and RTDs |
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By The Staff |
ON THE COVER !
FEATURES
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THE GOOD POUR
Where innovation meets benevolence By Kyle Swartz Photos by Luciane Marcus Photography
CLEAR CHOICE
Vodka continues its dominance By Krystina Skybo
WHAT ' S NEXT FOR RUM ?
Growth through premiumization By Kyle Swartz
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SPARKLING WINE TRENDS IN 2024
The latest in this bubbly category By Melissa Dowling
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DEPARTMENTS / COLUMNS
4 Editor ’ s Note
5 Retail Strategies
Run Your Store Like a Baseball Team By Tom Shay
6 Vinsights
Farming for Quantity Vs . Quality By Marnie Old
37 Wine Review : Wines Under $ 30
39 On The Shelf
Beverage Dynamics ( USPS-505-810 ) ( ISSN-1523-0392 ) is published four times per year Spring , Summer , Fall and Winter by Beverage Information Group , a division of EPG Brand Acceleration , 7760 France Ave S , Suite 810 , Bloomington , MN 55435 . Periodicals postage paid at Minneapolis , MN and additional mailing offices . Postmaster : Send address changes to Beverage Dynamics , P . O . Box 96 Port Jervis , NY 12771-0096 . Subscriptions : Single copies $ 12 U . S . Subscription rates : 1 year , $ 47 U . S . All subscriptions payable in U . S . dollars . Payment must accompany order . Call the Beverage Dynamics customer service number at 763-383-4492 or email customerservice @ epgacceleration . com . Editorial : © Copyright 2024 by EPG Brand Acceleration , 7760 France Ave S , Suite 810 , Bloomington , MN 55435 . Reproduction without the express written consent of the publisher is prohibited . Not responsible for return of unsolicited materials . EPG Brand Acceleration publishes Beverage Dynamics , Cheers , StateWays , Wine & Spirits Industry Marketing , Liquor Handbook , Wine Handbook , Beer Handbook , Industry Overview , and Licensed Beverage Fact Book .
www . beveragedynamics . com Summer 2024 • Beverage Dynamics 3