Beverage Dynamics September 2023 | Page 7

DATA DRIVEN
RATE YOUR SPIRIT SALES BY CATEGORY FOR THE PREVIOUS QUARTER
60 %
50 %
40 %
30 %
26.6 %
20.0 %
20.0 %
20.0 %
20 %
13.3 %
13.3 %
13.3 %
13.3 %
13.3 %
10 %
0 %
70 %
60 %
50 %
40 %
30 %
25.0 % 21.4 %
20 %
10 %
0 %
30 % 25 % 20 % 15 % 10 % 5 % 0 %
30 % 25 % 20 % 15 % 10 %
5 % 0 %
46.6 %
53.7 %
13.3 %
Domestic Beer
14.2 %
53.3 %
60.7 %
25.0 %
SURVEY DATA was collected from readers of Beverage Dynamics , Cheers and Beverage Wholesaler in September 2023 as part of the quarterly Pulse surveys that track industry trend / sentiment data . Additional industry data and analysis is available — visit epgacceleration . com to find out more .
www . beveragedynamics . com
ON-PREMISE
OFF-PREMISE
WHAT CATEGORY ’ S INCREASE IN SALES IS MOST IMPACTING YOUR BUSINESS RIGHT NOW ? ( TOP 5 )
6.6 %
Imported Beer
46.6 %
53.5 %
32.1 %
26.6 %
Craft Beer
10.7 % 10.7 %
33.3 % 3.33 %
64.2 %
21.43 %
26.6 %
6.6 %
14.2 % 14.2 %
ON-PREMISE
6.6 %
Rose , Vodka
13.3 %
10.71 %
46.6 %
20.0 % 20.0 %
60.7 %
28.5 %
26.6 %
OFF-PREMISE
40.0 % 40.0 %
20.0 %
26.6 %
13.3 %
46.4 % 42.8 %
10.7 %
0.0 % 0.0 % 0.0 % 0.0 % 0.0 % 0.0 %
6.6 % 6.6 % 6.6 %
Whiskey Rum Tequila Other
17.8 % 17.8 %
26.6 % 26.6 %
46.4 %
35.7 %
14.2 %
25.0 %
Domestic Beer Rose , Vodka Whiskey Tequila Other
6.6 %
Vodka Whiskey Rum Gin Tequila Cordials Brandy / Cognac
3.5 %
Vodka Whiskey Rum Gin Tequila Cordials Brandy / Cognac
Down Flat Up Don ' t Stock
Down Flat Up Don ' t Stock
RATE YOUR SATISFACTION AS AN OPERATOR / BUSINESS EXECUTIVE BASED ON CURRENT CONDITIONS ON-PREMISE AVERAGE

58.8 %

OFF-PREMISE AVERAGE 55.2 %

RATE YOUR SATISFACTION AS AN OPERATOR / BUSINESS EXECUTIVE BASED ON 1-2 YEAR OUTLOOK
ON-PREMISE AVERAGE

60.0 %

OFF-PREMISE AVERAGE 54.8 %

AT THIS TIME , HOW WOULD YOU CHARACTERIZE YOUR OUTLOOK FOR SALES FOR THE REMAINDER OF 2023 ?
40 % 35 % 30 % 25 % 20 % 15 % 10 % 5 % 0 %
40 % 35 % 30 % 25 % 20 % 15 % 10 % 5 % 0 %
33.33 %
Likely Exceed Expectations
28.57 %
Likely Exceed Expectations
ON-PREMISE 40.00 %
OFF-PREMISE
26.67 %
Likely Meet
Likely be Below
Expectations
Expectations
39.29 %
Likely Meet Expectations
Source : The Beverage Information Group
32.14 %
Likely be Below Expectations
September 2023 • Beverage Dynamics 7