Macadoodles has two corporate stores and 10 franchise locations ( and more on the way ).
customer expectations by providing exceptional service ; offer the best possible selection of wine , beer and spirits ; and maintain highly competitive prices .
These principles became the foundation of the Macadoodles brand . As the business expanded , they remained integral to its success .
In 1997 , Gildehaus opened the first Macadoodles location in Pineville , MO . A year later , he retired from Walmart so he could focus solely on his new business . He now owns two corporate Macadoodles stores , and in 2009 , at the urging of multiple vendors who were eager for an expansion of the business , the first franchise location opened .
A unique business model in the retail beverage industry , franchising allowed Gildehaus to expand the Macadoodles brand without requiring him to constantly be on the road traveling to different locations . This allowed him to enjoy a good work-life balance .
With a total of 10 franchise stores now located in Arkansas and Missouri , Gildehaus says the business is just getting started . Two additional franchise stores are scheduled to open later this year in Oklahoma and Nebraska . Discussions are also underway about possibly adding additional franchise locations in Missouri and expanding into Texas .
“ The franchise part of the business has worked out even better than I ever thought possible , and it just keeps growing ,” Gildehaus says . “ I think we ’ ll open up at least six or eight new stores in the next two years , if not more . There ’ s huge interest in the Macadoodle brand .”
Gildehaus has never had to seek out new potential franchisers : People constantly approach him to inquire about the opportunity . The high level of interest eventually led to the creation of a new position at Macadoodles , Vice President of Franchise Operations and Franchise Business , a role held by Tony Corbett since 2020 .
Corbett primarily focuses on franchise business development . He works closely with Gildehaus on the process of setting up
www . beveragedynamics . com June 2023 • Beverage Dynamics 9