Volume 136 , No . 3 • April 2023

GROWTH BRANDS PG . 12

9

Digging into category trends By Jamie Stafford

12

Celebrating the best in spirits and wine By The Staff

37

A distributor leverages ecommerce for growth By Jamie Stafford

PG . 9 PG . 37

Departments & Columns

4 Editor ’ s Note

5 Whats On The Web

7 Vinsights Wine ’ s Magic Pixie Dust By Marni Old

8 Retail Strategies Not The Right Things to Say Tom Shay

41 On The Shelf

REGIONAL SALES OFFICES

SOUTHERN AND METRO NY ( AL , AR , CT , DC , DE , FL , GA , KS , KY , LA , MA , MD , MO , MS , NC , NJ , NY , OK , PA , RI , SC , TN , TX , VA , WV ) Debbie Rittenberg Drittenberg @ epgmediallc . com 763-383-4455

EAST , WEST & INTERNATIONAL ( AK , AR , AZ , CA , CO , HI , ID , IL , IN , ME , MI , NH , NM , OH , OR , UT , VT , WA , Canada ) Mark Marcon Mmarcon @ epgmediallc . com 763-383-4456

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www . beveragedynamics . com April 2023 • Beverage Dynamics 3