Landscape & Irrigation

October 2017

Landscape and Irrigation is read by decision makers throughout the landscape and irrigation markets — including contractors, landscape architects, professional grounds managers, and irrigation and water mgmt companies and reaches the entire spetrum.

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10 October 2017 Landscape and Irrigation www.landscapeirrigation.com INDUSTRY NEWS GIE+EXPO 2017 will be bigger than ever T opping the last two years' record- se tt ing shows, the 2017 Gre en I n d u s t r y & E q u i p m e n t E x p o ( G I E + E X P O ) a n d t h e c o - l o c a t e d Hardscape North America (HNA) are shaping up to be the largest ever. With exhibits expected to cover 50,000 square feet more than last year and more early bird attendee registrations than ever, participation from all segments of the industry is going strong. Overall, attendee registrations are up 13 percent over 2016's record- setting numbers. The lawn and landscape professional category is up 19 percent. Ex h i b i to r p a r t i c i p a t i o n i s u p with about 1,000 GIE+EXPO and HNA exhibits, indoors and out. 20 percent are new exhibitors. The Outdoor Demonstration Area will cover more than 20 acres. More new product introductions are expected, with more than 100 products in the sold-out New Products Showcase and 25 exhibitors hosting press conferences. Hardscape North America, co-located with GIE+EXPO, has increased by 15 percent over 2016's record-breaking size. Dealer programming — including the opening keynote luncheon, the new Dealer Boot Camp by Bob Clements, UTV University presented by Outdoor Power Equipment magazine and Powersports Business magazine, and free 30-minute dealer workshops — are expected to draw more than 1,000 participants. GIE+EXPO's pre-registration contractor workshops are up 34 percent. Several are already sold out and the show managers expect others for follow suit shortly. Looking ahead Because of the show's continued growth, a new format will be implemented in 2018, allowing contractors an extra day on the show floor and the opportunity to demo all three days. Starting next year, the indoor show floor will be open exclusively for dealers, retailers and the media at noon on Wednesday. Then, beginning at 3 p.m. and continuing Thursday and Friday, the entire industry will be invited to visit the exhibits — both indoors and in the Outdoor Demonstration Area. Attendees and exhibitors alike see the benefits of face-to-face and hands-on business interaction, according to Kris Kiser, president and CEO of the Outdoor Power Equipment Institute. "GIE+EXPO continues to be the industry's gathering place," he said. "We've heard the contractors asking for an additional day to visit exhibits and demo equipment, and that attendee category continues to grow. So, in 2018 we're giving them access to the show floor on Wednesday. All attendees will have the opportunity to get outside and test drive all three days as well." Download the free Go EXPO app Make the most of your time at GIE+EXPO, stay up to date and build connections by downloading the free Go EXPO app. The Go EXPO app offers everything you need in the palm of your hand: Real-time exhibitor list Interactive floor plan Session schedule Planning & networking tools Use the Personalized Planner to build a custom itinerary for your GIE+EXPO experience. Download it today and get ready for GIE+EXPO 2017. The Go EXPO app is available in the iTunes, Google Play and Amazon stores. Search for GIE+EXPO 2017. For more information GIE+EXPO's 2017 dates are Wednesday, Oct. 18 (Dealer Day), as well as Thursday and Friday, Oct. 19-20, for all industr y participants. The annual event is sponsored by the Outdoor Power Equipment Institute, Inc. (OPEI), Professional Grounds Management Society (PGMS) and National Association of Landscape Professionals (NALP). For more information and online registration for the trade show and education program, visit www.gie-expo.com. Other contact points include Facebook, info@GIE-EXPO.com, Twitter @GIE_EXPO and 800-558-8767/812-949-9200. PHOTO PROVIDED BY GIE+EXPO

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