Outdoor Power Equipment

July 2017

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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24 JULY 2017 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com STEVEN LORISH OWNER R.H. LORISH MOWER SHOP LLC (ALBURTIS, PA.) 1. Heading into 2017, what were your expectations for your dealership this year? The same as last several year's with service and sales of new equipment. Service gets to a two-week backlog and holds steady through June. New equipment sales vary from large to small zero- turns and steady sales of walk-behind mowers. 2. How has your dealership fared thus far in living up to your expectations for 2017? Yes, but we have seen a large increase in residential zero-turn sales and a longer-than-normal availability. Service work has a three-week backlog and is holding steady at that. Overall, we are recovering from a slow early March but ahead of last year. 3. What mid-year adjustments do you plan to make? Keeping a good amount of equipment on order and hoping for good mid-summer sales. Service is looking to hold steady for a while. 4. What is your outlook for the rest of 2017? Hope weather continues and sales and service follow. AARON CONDY OWNER COUNTRY EQUIPMENT SERVICE (PLYMOUTH, WIS.) 1. Heading into 2017, what were your expectations for your dealership this year? Growth. Raise sales of new equipment by 30 percent. Expand into new brands. 2. How has your dealership fared thus far in living up to your expectations for 2017? Good. Growth is up more than 40 percent, and we added Stihl. 3. What mid-year adjustments do you plan to make? Fine-tune the service department. 4. What is your outlook for the rest of 2017? Sales are slow at the moment due to weather, but have a positive outlook for the remaining year. JOHN LIBRANDE MANAGER AMERICAN MOWER & SAW LLC (HAYDEN, IDAHO) 1. Heading into 2017, what were your expectations for your dealership this year? Started a website, doing more advertising 2. How has your dealership fared thus far in living up to your expectations for 2017? Had a long, rainy spring, so a slow start. 3. What mid-year adjustments do you plan to make? Unknown 4. What is your outlook for the rest of 2017? Good JASON BRUNNER MANAGER MONTANA ACE POWER PROS (MISSOULA, MONT.) 1. Heading into 2017, what were your expectations for your dealership this year? We wanted to keep our turnaround time down and increase our sales by double. 2. How has your dealership fared thus far in living up to your expectations for 2017? We have more than doubled our sales. We have not been able to keep turnaround time down. We have seen four times as many new customers this year as before. 3. What mid-year adjustments do you plan to make? We have added staff and streamlined our shop for repairs. The volume is what is getting us behind. Instead of running "spring specials," we are going to run fall specials for mowers and spring specials for snow equipment. 4. What is your outlook for the rest of 2017? It looks like it will be a banner year. We are already gearing up for the snow season. Sales and repairs are not slowing down. ED OWNER BACON FARM SUPPLY (ALMA, GA.) 1. Heading into 2017, what were your expectations for your dealership this year? Looking for an uptick in consumer buying. 2. How has your dealership fared thus far in living up to your expectations for 2017? Far below what we had projected. 3. What mid-year adjustments do you plan to make? Sit tight and hope it keeps raining. Extremely dry down here in GA. 4. What is your outlook for the rest of 2017? Dismal SCOTT BENKO OWNER/MGR. HALTOM EQUIPMENT (MOORESVILLE, IND.) 1. Heading into 2017, what were your expectations for your dealership this year? Increased sales in wholegoods (mowers) and tractors 2. How has your dealership fared thus far in living up to your expectations for 2017? Not very well. A cool, wet May has dropped sales significantly in all segments. Don't know why, but it has. Also, service has all but dried up as well. Down to a couple of days out compared to a week to 2 weeks usually this time of year. People just aren't coming through the door. 3. What mid-year adjustments do you plan to make? COVER STORY

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